Cherry Chic: Our Installation for GHD’s Christmas Event at the Meliá Madrid

This last November we had the pleasure of taking part in one of the season’s most anticipated celebrations: GHD’s "Cherry Chic" Christmas event, hosted at the elegant Meliá Madrid – Arts Collection Hotel. An exclusive gathering that brought together some of the most influential creators in the country, where every detail was designed to reflect a festive, modern, and sophisticated aesthetic.

🍒 A “Cherry Chic” universe full of creativity

For this special occasion, we designed a dessert table that became one of the focal points of the event. We combined natural elements with sculptural forms to create a striking visual experience:

• A structural floral installation in rich burgundy tones, crafted with spectacular flowers to bring volume, texture, and drama.

• A cone-shaped cherry tower, adding a sweet and elegant touch to the Cherry Chic theme.

• A tower of metal cups filled with cherries, an unexpected design that added height, movement, and visual interest.

• Two large Christmas trees created specifically for the event, fully aligned with the Cherry Chic palette and mood, quickly becoming one of the most photographed elements of the night. And to complete the ambiance, we created 20 small floral arrangements, one for each table in the salon, ensuring that every corner of the room reflected the same refined, festive, and cohesive aesthetic

Each piece was designed to ensure the space felt stylish, natural, and visually cohesive, perfectly complementing the event’s branding while creating a warm, festive, and refined atmosphere.

A night to remember

The vibrant ambiance, the creativity showcased throughout the venue, and the presence of the country’s leading influencers made this celebration truly unforgettable.

We are proud to have brought this unique concept to life and to have collaborated with GHD on an event where beauty, innovation, and design came together seamlessly.